Digital Printing
What is Digital Printing?
Digital printing is a modern printing technique that produces prints directly from a computer file rather than a slide or a photograph, without going through some intermediate medium such as a film negative, a colour proof or a plate. Digital printing is used for many commercial printing needs in both black and white and full colour. Some specialist commercial digital printing companies can also offer:
• large format printing such as posters, signage, canvas and acrylic prints
• extra wide printing for large scale external applications such as banners, advertising billboards, hoardings and building wraps.
Today digital printing is being increasingly used in place of older forms of printing such as litho. It is easy to understand why when you look at the many advantages digital printing offers:
Advantages of digital printing
Digital printing has many advantages, the main ones being faster turnaround and lower production cost. It is often used for on-demand or short-run colour printing. It is very cost-effective on short print runs owing to the low set up costs and the fact that there are no minimum volume restrictions. Other advantages include:
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